Herbert Adams delicious pies

Herbert Adams

Bringing Gourmet to the Everyday!

Herbert Adams has been creating delicious gourmet pies and pastries in Australia for over 112 years, and we’re still committed to Herbert Adams’ tradition of combining the best quality ingredients with his famous flaky pastry.

Mr. Herbert Adams established a bakery in Taunton, England and it became so famous that it lent its name to the street, which until recently was known as Cake Alley. In 1909, Herbert Adams moved to Australia and opened bakeries in Prahran and Brunswick. The Herbert Adams Bakeries grew to own and operate a large chain of retail outlets throughout Victoria and Canberra. Each of these outlets sold a full range of cakes, pastries, pies and other foods made by the Herbert Adams Company and grew to around 60 company-owned stores in the late 1970s.

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Herbert Adams - Bringing gourmet food to the everyday

We are Pie-oneers

Evolving the brand identity in 2018, the Herbert Adams “WE ARE PIE-ONEERS®” platform celebrates the brand roots, reimagining the Australian meat pie and positions Herbert Adams as the premium baker crafting irresistible baked goods for foodies. Explore the range by visiting the Herbert Adams website.

Herbert Adams - More than just pies