Four'N Twenty's Iconic Olympic collaboration

Embracing Our Sporting Heritage: Four’N Twenty's Dynamic Olympic Journey

You just can't miss the creative impact of Four'N Twenty latest omni-channel campaign as we dominate the aisles of select Woolworths Supermarkets both in-store and online.

As proud sponsors of the Australian Olympic Team, Four'N Twenty has brought the excitement of the Games to life in your local stores. Our campaign features a full-floor media swimming pool down the freezer aisle, captivating door decals, and our iconic pie fan box prominently displayed in the freezer section. We are thrilled to lap up the creativity and bring a unique, immersive shopping experience to our customers!

Sport is woven into the very fabric of our brand’s DNA. As proud partners in the digital out-of-home (DOOH) network, we're thrilled to present Olympic content across the country, before, during, and after the Games. Our collaboration with QMS aligns perfectly with our mission to fuel the Olympic spirit, build anticipation for our Australian Olympic team, and rally fans nationwide.

Cutting Through the Noise with a Multi-Channel Approach

We launched a robust multi-channel campaign, encompassing social media, digital platforms, outdoor advertising, and radio. This strategic approach aimed to reinforce Four’N Twenty’s proud partnership with the Australian Olympic team, seamlessly integrating our brand with key sports and cultural moments.

Building Momentum and Market Presence

As the Games drew nearer, our market presence intensified. We leveraged additional channels and formats to amplify our impact, ensuring Four’N Twenty's iconic status shone brightly. Through engaging DOOH campaigns, we celebrated our journey alongside the Australian Olympic team, fostering excitement and national pride.

Here are some standout Digital Out-Of-Home (DOOH) examples from our campaign:

Uniting Fans and Brand

Our campaign wasn’t just about advertising; it was about uniting fans and fostering a sense of community. By celebrating our athletes and the Olympic spirit, we created a platform where fans felt connected and inspired to support the Australian team alongside Four’N Twenty.

Join us as we continue to support our athletes and celebrate sporting excellence. Stay tuned for more exciting updates and content as we cheer on our team together!

LINKS:

QMS in Media week